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100+ Articles on Omnichannel Marketing, Retention, Growth Marketing, Marketing Analytics And More

Understanding Indian Customer Segmentation: A Market Within a Market

ByBishnupriya Das

March 7, 2025
Omnichannel
2031
India’s market is split into 3 segments: India 1 (affluent), India 2 (aspirational middle class)…
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Cohort Vs. Segment: Are Brands Using These Terms Correctly?

ByBishnupriya Das

November 27, 2024
Analytics,Digital Marketing,Omnichannel
Understand the difference between cohorts and segments in omnichannel marketing. Know how these…
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Metric of the Week – Purchase Frequency

ByBishnupriya Das

April 17, 2025
Analytics,Omnichannel,Retention

How to Track AI Traffic on Your Website for Free

Byaditi

October 24, 2025
Analytics,SEO & SEM
157
Learn how to track AI-driven traffic from ChatGPT, Perplexity, and Gemini using free tools like GA4…
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My First DevFest Experience: Talking Omnichannel Growth at Google DevFest

BySaurabh

October 13, 2025
Events
237

Launching The Dilse Omni Podcast: Amit Tiwari on SEO, AI & Omnichannel Growth

BySaurabh

October 28, 2025
Growth,Omnichannel,Podcast,SEO & SEM
106
Discover how AI, SEO, and omnichannel strategies are redefining brand growth on The Dilse Omni…
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My First DevFest Experience: Talking Omnichannel Growth at Google DevFest

BySaurabh

October 13, 2025
Events
237

How is Frido Redefining the Future of Ergonomic Comfort?

ByBishnupriya Das

October 14, 2025
Growth,MarTech,Omnichannel
209

The New Branding Playbook: From Influencers to Celebrities to Founders

BySaurabh

October 10, 2025
Omnichannel
221

How to Track AI Traffic on Your Website for Free

Byaditi

October 24, 2025
Analytics,SEO & SEM
157

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Inside ChatGPT Ads and the Organic Work That Comes Before It

saurabhSeptember 7, 2026Blog(0)48

Something shifted this year, and I don’t think most brands have fully caught up to...

Consumer Insights from the Independence Day Sale

aditi singhSeptember 2, 2026Blog(0)55

There was a time when the run-up to 15th August looked like planning a flag...

How to get Business Impact from an App?

aditi singhSeptember 2, 2026Blog(0)38

On an average there are approximately 70-80 apps on our phones. Building an app feels...

What Is the Real Role of MarTech in Healthcare?

saurabhSeptember 2, 2026Blog(0)46

A few weeks ago I was speaking with a doctor who runs her own clinic...

How to Read YouTube Analytics: 5 KPIs That Drive Monetisation

saurabhSeptember 2, 2026Blog(0)29

Over the last ten months I’ve been managing Dilse Omni, our podcast, and most of...

The Inventory Trap That Keeps Every Growing Brand Cash-Strapped

saurabhSeptember 2, 2026Blog(0)28

There’s a saying in business that every founder eventually learns the hard way: “Top line...

Offline is the new luxury: Zudio

ByAlibha

January 29, 2024
Omnichannel
3069
Explore how Zudio has disrupted offline retail, captivates the young generation, and thrives in the…
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