100+ Articles on Omnichannel Marketing, Retention, Growth Marketing, Marketing Analytics And More

Welcome to the Cookieless World in 2024
With third party cookies expected to phase out sooner due to privacy concerns, the marketers need a blueprint to operate in a cookie less era.

5 Trends to watch out for Marketers in 2024
Discover how AI-driven strategies, first-party data utilization, and customer-centric approaches are reshaping the marketing landscape for enhanced engagement and brand loyalty. Stay ahead in the dynamic world of marketing by embracing innovation and personalized experiences.

Location Tricks: Why Stores Cluster?
Unlock the Mystery of Competitor Clustering & Omnichannel Mastery. Learn why brands co-locate & maximize your Omnichannel strategy.

A Data-Driven Journey of Saurabh Agrawal: From American Express to Founding DAIOM
Explore key insights from Saurabh Agrawal’s impactful session on data analytics and entrepreneurship, focusing on customer value, data-driven decision-making, and continuous learning. Discover the power of data in driving business growth and innovation.

Driving efficient growth with Affiliate marketing
Discover the power of affiliate marketing in driving growth and expanding your customer base. Learn how it works, its advantages, types, pricing models, success metrics, execution strategies, and how UPI apps are revolutionizing affiliate marketing.

The Power of Omni Channel: Helping Businesses Connect with Customers
Explore the power of omnichannel strategies reshaping modern commerce and Learn how businesses seamlessly integrate online and offline experiences to drive growth and enhance customer satisfaction.

Decathlon’s Omni Channel with Endless Aisle powered by QR
Decathlon has strategically placed QR codes on all their products, enabling customers to scan and access detailed product information. Explore 5 key QR code use cases.

Importance of 1st Party Data and Organic Ways to Build it
10 Valuable lessons from building and putting First – party data to use in marketing in an emerging Cookieless world

All About WhatsApp Marketing for Business: 101, Best Practices & Measurement
Learn the potential of WhatsApp marketing for your business with this comprehensive guide and Learn how to start, best practices, and key metrics to measure success.

What Was Our Inspiration For DAiOM?
DAIOM, representing DATA, AI and OMni Channel, is committed to drive Profitable Omni-Channel Business Growth through Data and AI.