DAIOM understands that navigating the evolving landscape of marketing technologies can be a challenge. That’s why we’ve partnered with industry leaders like Databricks, Gupshup, and LeadSquared. These strategic alliances allow us to offer our clients a comprehensive guide on best-in-class solutions that can be seamlessly integrated with their systems to achieve their unique marketing goals. Through these partnerships, we empower you to harness the power of data, conversational marketing, and marketing automation for a truly unified customer experience. With DAIOM as your partner, you can leverage cutting-edge marketing technologies allowing you to focus on building lasting customer relationships.
Unlocking the Power of Data: A Lakehouse and AI Approach
We’ve harnessed the strengths of Databricks’ innovative data lakehouse architecture and AI features. This empowers businesses to streamline data preparation for advanced analytics, fuel data science projects, and make data-driven choices with greater reach.
DAIOM is excited to partner with Gupshup, a leading conversational messaging platform. This collaboration empowers businesses to craft engaging chatbots quickly and efficiently. Gupshup’s intuitive tools streamline the entire bot lifecycle, from development to deployment across various channels. With Gupshup, you can write your bot logic once and deploy it seamlessly, maximizing your reach and fostering deeper customer interactions.
DAIOM’s partnership with marketing automation leader LeadSquared strengthens your ability to nurture customer relationships. One of the fastest growing SaaS companies in the CRM space, LeadSquared empowers organizations with the power of automation. More than 1700 customers with 2 lakhs+ users across the globe utilize the LeadSquared platform to automate their sales and marketing processes and run high velocity sales at scale.
DAIOM goes beyond just partnerships. Our team possesses deep expertise in a wide range of industry-leading tools, including Google Analytics 4 and Power BI. This in-house knowledge empowers us to tailor data collection and analysis to your specific needs. We leverage Google Analytics 4’s advanced capabilities to provide a holistic view of your customer journey, while Power BI unlocks powerful data visualisations that translate insights into actionable strategies. Additionally, our expertise in WhatsApp Marketing allows us to engage customers directly and promote products effectively. With DAIOM, you get a team equipped to not only recommend the right tools but also implement them for maximum impact.
Google Analytics 4 (GA4) is Google’s latest analytics tool that tracks and measures user interactions across websites and apps. It offers improved data tracking and analysis, providing deeper insights into user behaviour with the help of machine learning and an event-based data model.
Power BI is a Microsoft tool that transforms raw data into interactive, visually appealing dashboards and reports. It helps users analyse data and share insights, enabling informed decision-making through its user-friendly interface and powerful visualisation capabilities.
WhatsApp Marketing uses the messaging app WhatsApp to engage customers and promote products or services. Businesses can send personalised messages, updates, and promotions directly to customers, fostering better communication and stronger relationships. It’s an effective tool for reaching a broad audience with targeted and interactive content.
